As an educator, I continually encourage my recent public relations graduates and current public relations majors to remain active online via social platforms and build their industry connections by networking during the summer months.

Completing industry-specific certifications or adding a new skill set is no longer simply an option, it’s a necessity for students wanting to emerge marketable in today’s workforce. Yes, a college degree is the first step, but it’s by no means the end of your educational journey.


10 Ways To Make a Splash

  1. Find a mentor.
  2. Register/attend webinars and/or sign up for virtual conferences (many are currently being offered at discounted rates).
  3. Register for Handshake via UMHB Career Services.
  4. Join professional organizations related to your industry.
  5. Reach out to and connect with area professionals who have the job you aspire to have.
  6. Create and populate a virtual portfolio (WIX, WordPress).
    • Include your blog and publish your posts (this is an excellent way to hone ones’ writing skills).
  7. Update your resume and contact potential references. Sign up for a free Canva account for lots of great graphically appealing resume templates.
  8. Create a LinkedIn account and populate it.
  9. Volunteer to help out a local nonprofit.
  10. Research and secure a fall internship.

As you can see from the list above, opportunities to learn and grow personally/professionally are endless. Take advantage of your downtime this summer to get ahead.

Don’t forget to reach out to your UMHB professors. They are incredible resources when it comes to connecting students/graduates with industry information and contacts. I feel that I serve as much more than just an undergraduate PR adviser. I strive provide a constant stream of pertinent industry information along with educational opportunities to my students via the UMHB PR Facebook page I manage.

Staying relevant and acquiring highly, sought-after skills is a must for both current college students and recent graduates. Best of luck!

Do you want a career in public relations? The University of Mary Hardin-Baylor offers many degrees that can help you meet your professional goals. We invite you to visit our website to learn more about our programs!